What the checker looks at
Every check uses the profile's latest 50 public pins, the same pins anyone sees on the profile. Views and clicks stay private to the owner, so the checker looks at the things you can see and fix.
| Check | Why it matters |
|---|---|
| Links | Pins with no link can’t send visits. Fine for idea pins, a missed visit for pins about your posts |
| Image shape | Tall 2:3 pins take more room in the feed than square or wide ones |
| Descriptions | Pinterest reads them to decide which searches a pin shows up in |
| Post coverage | How many posts the pins point to, and which posts got only one pin |
| Most saved | The recent pins the audience saves most, a good guide for the next designs |
How to audit a Pinterest profile
-
Step 1
Copy a Pinterest profile link
Open any public Pinterest profile, yours or a competitor's, and copy the link from the address bar, such as pinterest.com/username. The username on its own works too.
-
Step 2
Paste it and check
The checker reads the latest 50 public pins on that profile, straight from Pinterest's public pin widget.
-
Step 3
Read the checks
See which images are the wrong shape, which descriptions are missing, which pins have no link and how many posts the pins really cover.
-
Step 4
Act on it
Make more pins for the posts that only got one, and study the most saved pins to see what the audience responds to.
Frequently asked questions
Can I check a Pinterest profile I don't own?
Yes. The checker reads public pins, the same data Pinterest shows anyone who visits the profile or embeds it on a website. It works on your own profile and on any public competitor profile, with no login.
Why does it only look at the latest 50 pins?
Pinterest's public pin widget returns the 50 most recent pins on a profile. That is enough to see current habits: how pins are linked, shaped and described, and which posts get pinned most. It is not a full history of the account.
Why can't it show views or clicks?
Views and clicks are private to the account owner and only appear in Pinterest Analytics. Public data includes saves. To see your own views and visits, use the Pinterest Analytics Analyzer or the Pin Drop Checker with your analytics export.
What is the best image size for a Pinterest pin?
Pinterest recommends a 2:3 ratio, such as 1000 × 1500 pixels. Tall pins take more room in the feed than square or wide ones, so the checker flags any pin that is not tall.
Why does it matter how many posts the pins cover?
Every pin is a chance to be found, and each new design for a post is another chance. If 50 pins point to only a few posts, the rest of the site gets no reach. If many posts have only one pin, making more designs for them is the simplest way to grow.
Why do the newest pins have so few saves?
Saves build up over weeks and months, so a pin published yesterday has had no time to collect them. That is why the most saved list only compares pins within the latest 50, and never calls them the best pins of all time.
Is anything stored?
No. Your browser asks Pinterest for the profile's public pins and works everything out on the page. Nothing is sent to our server and nothing is saved.
Last updated by the Made to Spark team.