Pinterest for Substack writers

Turn your Substack posts into pins people can save

AI Pinterest pin example: Slow Living Habits Worth Trying

Pinterest template pin example: Slow Living Habits

AI Pinterest pin example: Simple Slow Living Habits To Try

AI Pinterest pin example: Fall Books To Read Now

Pinterest template pin example: Books to Read This Fall

AI Pinterest pin example: Cozy Fall Reading List

Made to Spark turns Substack posts into Pinterest pins and schedules them to your boards. Paste a public Substack post URL or provide your own images. You get several pin designs with titles, descriptions, and alt text. Review them, then publish or schedule directly to Pinterest.

Create pins from your posts See pin examples ↓

No credit card required to create your account. Plans start at $12 a month.

By Paul, founder of Made to Spark · Last updated Sep 16, 2026

How do you turn Substack posts into Pinterest pins?

Paste a public Substack post URL or provide your own images. Made to Spark reads the post, makes several pin designs, and writes a title, description and alt text for each. Every pin links back to the post, so people who save it can find your publication. Review, then publish or schedule.

Start from: A public Substack post URL, or your own images
Pin size: 1000×1500 px, the 2:3 vertical ratio Pinterest recommends
Credits: Template pins are included in subscription plans. An AI pin uses 1 credit, copy included
Publishing: Publish now or schedule to your boards through the official Pinterest API

Pin examples for Substack writers

Real pins made with Made to Spark. Tap any pin to see it up close.

From your photos

Template pins

Your post title, cover image and brand colors in ready-made layouts. Template pins don't use AI credits.

Made with this brand's color (#7C2D12). Your pins use your own.

See all templates

Slow Living Habits
Books to Read This Fall
Write a Little Every Day
Sunday Reset Routine

From a keyword or URL

AI pins

No cover image needed. Paste a post URL and get a new image with your headline on it.

Made with this brand's colors (#7C2D12, #FED7AA). Your pins use your own.

More pin examples

Slow Living Habits Worth Trying
Simple Slow Living Habits To Try
Fall Books To Read Now
Cozy Fall Reading List

Make pins like these for your Substack posts

Paste a link, upload photos or type a topic. You get finished pins with the copy written, ready to publish or schedule.

Create your account

No credit card required to create your account.

How it works

Paste your Substack post URL

Add a public post link on your custom domain or yourname.substack.com, or provide your own images.

Generate several options

Create multiple pin designs plus a title, description, and alt text for each one.

Review and refine

Compare the designs, edit the copy, and confirm the destination post URL.

Publish or schedule

Send approved pins to your connected Pinterest account now, or schedule them for later.

A complete Substack-to-Pinterest workflow

Discovery beyond the inbox

Link pins to public posts so Pinterest users have another way to find your writing.

Reuse your archive

Make pins for useful older posts as well as new issues, each linked to its source article.

The post stays the destination

Check the destination URL before publishing so readers land on the post shown in the pin.

Text posts become visuals

Use the post text and available images to create vertical designs, or bring your own images.

Several pins per post

Get several designs and copy variations, then keep the ones that fit the post. Use the bulk workflow for bigger batches.

Try one pin first

Create and download one pin without an account. Sign up to generate several options and publish or schedule directly.

Pinterest tips for Substack writers

1. Add pins to your publishing routine

Make pin options right after you publish, while the post's main point and audience are fresh, then review the copy.

2. Resurface your archive

Work through useful older issues and create pins that match each post's topic and link.

3. Write Pinterest titles, not clever headlines

A newsletter headline may need context on Pinterest. Use direct wording that names the topic without promising more than the post delivers.

4. Pin to topic boards

Organize pins on boards that match the themes you write about, not one generic newsletter board.

5. Match the pin to the post

Be clear about whether a post is public or paywalled, and link directly to the article shown in the pin.

Substack topics you can adapt for Pinterest

What works depends on your audience. These examples show how different newsletter topics can become clear pin ideas.

Newsletter niche	Content angle	Example pin approach
Personal finance	Practical guides	Budget frameworks, explainers, and specific reader questions
Food & recipes	Visual tutorials	Finished dishes, recipe details, and themed collections
Wellness & mental health	Educational ideas	Evidence-based explainers, routines, and reflective prompts
Parenting & family	Useful resources	Practical tips, age-specific guides, and activity ideas
Productivity & career	Actionable systems	Frameworks, templates, checklists, and career explainers
Tech & AI	Accessible explainers	Tool comparisons, workflows, and beginner guides
Crypto & trading	Educational context	Definitions, risk-aware explainers, and market concepts

Build a reusable pin library

Make a few designs for each suitable post, keep the ones that represent it clearly, and schedule them around your editorial calendar. Check Pinterest analytics and use what you learn for the next batch.

Frequently Asked Questions

Does it work with custom domains and substack.com URLs?

Yes. Paste a public post link on your custom domain or a yourname.substack.com URL. Made to Spark uses the available post text and images to create several pin options and matching copy.

Can I make a pin for a paywalled post?

Yes. We only read the public preview that Substack shows to everyone: the title, subtitle, cover image, and opening paragraphs. Your paid content stays private. Pin the post and let curious readers click through to subscribe.

Can Pinterest pins help people find my Substack posts?

Pins can link to public Substack posts and give Pinterest users another way to discover your writing. Results depend on the topic, creative, keywords, audience, and publishing choices.

What if my post has no images?

You can provide your own images or generate designs using the public post content. Review every design and its title, description, and alt text before publishing.

What Pinterest pin size does the tool create?

Made to Spark creates vertical pins in Pinterest's recommended 2:3 aspect ratio. Landscape Substack cover images may be cropped or placed within a vertical design.

What can I do without an account?

The no-account pin tool lets you create and download one pin. Register to use the full workflow: generate several pin designs and matching copy, review the results, and publish or schedule directly to Pinterest.

How much does Made to Spark cost for a Substack newsletter?

Plans start at $12 a month, or about $9 a month billed yearly. Every plan includes pin creation, pin copy and Pinterest scheduling. Larger plans add more AI credits, more pins per day and bulk pin creation.