Tailwind is a Pinterest specialist priced per Pinterest account. Publer schedules to many networks and is priced per social account. For Pinterest, the difference is in growth tools and price.
By Paul, founder of Made to Spark · Prices checked Oct 22, 2026
Made to Spark is our product. We make neither Tailwind nor Publer, and every price below links to its source.
Pick Publer if you want low-cost scheduling across networks, with CSV bulk upload, RSS auto-posting and recycling. Pick Tailwind if Pinterest is your main channel and you want SmartPin, best-time slots, Communities and keyword research. Both expect you to bring or design the images; Tailwind's SmartPin is the closest to making pins for you.
Tailwind Pin Scheduling & Creation against Publer Professional, with Made to Spark Solo as a third column.
| Feature | Tailwind | Publer | Made to Spark A third option |
|---|---|---|---|
| Entry price Plans that schedule to Pinterest | $17.99 a month billed yearly, or $29.99 billed monthly | Professional: $5 a month per social account ($4 billed yearly) | From $12 a month (Lite plan) |
| $0 plan Before you pay | You can start without paying; see Tailwind for the current limits | a $0 plan for 3 social accounts, 10 scheduled posts each; on the $0 plan a Pinterest account needs 100 followers or a claimed website | A 7-day trial on every new account |
| Making pins Where the designs come from | Tailwind Create, SmartPin, Ghostwriter AI copy and images | Built-in design tools and Canva; AI captions; Reels, TikToks and Shorts turned into video pins | Pins made from your link in 65 Canva-style designs with your photos, or AI-drawn |
| Many pins at once Bulk and automation | Bulk scheduling from the browser extension; site sync | CSV bulk upload, RSS auto-posting, post recycling on Business | Auto Pin drafts pins for new posts; Bulk Pins covers a whole sitemap on Solo and Growth |
| Pinterest accounts How plans are priced | Every plan is priced per Pinterest account | Priced per social account | 5 workspaces on Solo |
| Extras Beyond scheduling | Communities, Pinterest SEO and Engagement add-ons | Analytics on Business, Linkie link in bio | Pinterest keyword tool and pin checks |
Prices in US dollars from each tool's own pricing page, checked October 2026. They change often, so check before you buy. Sources: tailwindapp.com/pricing, publer.com/plans.
Publer and Tailwind schedule what you bring them. Made to Spark reads your posts and products, makes the pins with the copy written, and lines them up on your Pinterest calendar for you to approve.
7-day trial · No credit card required. Plans start at $12 a month.
Yes for scheduling: a visual calendar, CSV bulk upload with boards and links, RSS auto-posting and recycling. On Publer's $0 plan, a Pinterest account needs at least 100 followers or a claimed website.
Publer Professional is $5 a month per social account ($4 billed yearly). Tailwind Pin Scheduling & Creation is $17.99 a month billed yearly ($29.99 billed monthly) per Pinterest account. For one Pinterest account Publer costs less; Tailwind adds Pinterest-only tools for the difference.
Tailwind's SmartPin turns a link into a new pin each week with AI-picked images and copy. Publer schedules what you design in its editor or Canva, and its RSS feature can post new blog posts automatically.
Both can. Publer takes a CSV with titles, descriptions, boards and links. Tailwind bulk schedules through its browser extension and syncs content from Shopify, WordPress and Squarespace.
Finished pins from your posts, products and listings, with the title and description written, ready to schedule.
Template pin
Template pin
AI pin
AI pin
7-day trial · No credit card required.
